In July 2016, I came back to Odaka, a region of Fukushima's coastal Minamisouma City,
only to find the grassy and desolate land.

"Something must be done!"

I determined to revive the land and started to cultivate wheat.

However, I realized that besides the wheat cultivation, I had to look for something symbolic of reconstruction. One day, while reading a booklet, I came across an article about Tsuyuakane.

The symbol flower of the former Odaka Town (currently a part of Minamisouma City) was kobai (rose plum). So, I committed myself to cultivating Tsuyuakane as a symbol for Odaka's reconstruction.

At that time, Tsuyuakane was known as the "phantom plum" because it was too difficult for farmers to cultivate and process it and thus distribute the Tsuyuakane product to the public.

I started cultivating Tsuyuakane from scratch, with no nursery stock or knowledge of cultivation methods.

After a great deal of trial and error, I succeeded in growing 16,000 plum trees in 2023,
becoming one of the largest Tsuyuakane cultivators in Japan.

Our trusted sake brewery produced Shunkorei from our Tsuyuakane.

When I first saw the umeshu made from Tsuyuakane picked in the spring, I was struck by its beautiful and vivid red color. I named it "Shunkorei" (春紅麗) after that first impression. "Shun" (春) means "spring", and "korei" (紅麗) means "beauteous red."

We will never stop trying to make more people enjoy "Shunkorei," made from the premium plum "Tsuyuakane."